Translating mission
Your mission is at the heart of SPM. It helps you communicate your social values and aims, and also provides you with a compass point for becoming more effective in achieving your social goals.
This section will help you:
Clarify your social mission
Learn about why your mission is important, what can influence how your mission changes over time, and how to conduct a mission review.
Define your social objectives
We value what we measure, we measure what we value. Read tips on how to set appropriate objectives, targets or thresholds.
Develop a deliberate strategy to achieve your objectives
Read about how smart product and service design can help you attract and retain your target clients, and mitigate the barriers and risks that they face.
